Since Google is the most used search engine and receives over 99,000 searches per second on any given day, it’s crucial for businesses to achieve the highest possible rankings in order to reach potential customers. As technology continues to evolve, so do SEO best practices. In order to stay ahead of the competition and increase website visibility, here are 4 Easy Ways to Increase Your Google Rankings:
1. Optimize Your Website Structure & URLs
2. Create Quality Content
Google loves new original helpful content. Thus, content creation is essential for improving your website ranking as Google rewards websites for providing comprehensive content about specific topics or services. This includes blog posts, product descriptions, video content, infographics, white papers etc., which all help to boost domain authority and helps create helpful backlinks from other websites and social media shares. All content should include relevant keywords throughout while avoiding keyword stuffing which can lead to penalties from Google if detected by their algorithms. Simple, right? Keep your content fresh, helpful, original and relevant.
3. Leverage the Power of Social Media
4. Monitor & Improve Your Site Speed
Site speed has become an increasingly important factor for SEO success since more users are accessing websites through mobile devices than ever before which require faster loading times than desktops do. Therefore, you should use tools like Pingdom or GTmetrix to assess how quickly your website loads across different devices then take appropriate steps such as compressing images, minifying code, caching static assets etc., in order to reduce load times when necessary. Adding Accelerated Mobile Pages (AMP) to your website may also help it rank better. Amp is designed to provide faster loading times, smoother user experience and improved engagement with content. This is especially important on mobile devices. In the future, this will become increasingly important as mobile usage continues to rise while desktop usage declines. According to Statista, already in 2021 more than 50% of all internet users used a mobile device to access webpages. As such, ensuring that your website is optimized for mobile use is critical for successful SEO.
These 4 Proven Ways to Increase Your Google Rankings should be followed throughout all stages of SEO whether you’re just starting out with optimizing or have been doing it for years; however, they must be adapted around new trends such as voice search, artificial intelligence, conversational bots etc., which are expected to influence how websites appear within SERPs even further. With consistent effort and dedication to these strategies, you should see higher rankings on Google’s SERP over the next couple of months. Think of SEO as a marathon, rather than a sprint is the best way to look at your Google Rankings.
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Achieving high Google Rankings isn’t easy but with the right knowledge and effort, it is something that can be achieved. Follow these 4 Proven Ways to Increase Your Google Rankings and you should start seeing progress in no time! Good luck!