One of the most common questions we get when we are helping clients with Meta Advertising (Facebook and Instagram) is “What is a Meta Business Portfolio?” Previously known as Meta Business Manager, a Meta Business Portfolio is your one-stop shop for all Meta...
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Websites Need Maintenance! Current website content is absolutely vital for Google SEO. In other words, old content fades away in search engine land, leaving the path clear for your competitors. Now that you have your website built, you can just sit back and watch the...
What are title tags and meta descriptions? Title tags are HTML elements unique to each web page and are displayed in search engine results. Title tags are displayed on the search engine results page, and when clicked, take the viewer directly to your web page. They...
WordPress - Your SEO friendly CMS Good SEO (search engine optimization) practices improve the online visibility of your new website. If you are using WordPress for your CMS (content management system) you have an advantage. WordPress is a strong platform for SEO...
So, you want a new website? That’s great! Considering the potential for business exposure, you have made a good decision. Profit expansion is your new possibility, but, what are the costs? The do-it-yourself way The best way to price out your do-it-yourself website,...
With keywords, you can find out what people are searching for, then use those keywords in your online content to lead customers to your store. By writing content around these popular keywords, you will rank higher in search engine listings. The importance of using...
You just launched your new website, but notice your shop is not coming up on Google Maps. Don’t panic. We will show you how to get your business listed by Google to boost exposure and encourage positive reviews. First, create a free Google account at...
Buying a domain name is one of the first decisions you will make on your new e-commerce adventure. Although there are several domain name extensions to choose from, you may want to stick with our tried and true Canadian .ca designation. We’ll tell you why. Only...
One of the biggest trends we see in e-commerce is home-based business start-ups. This is an exciting trend, considering the possibilities to troubleshoot unemployment, career burnout and high start up costs for brick-and-mortar storefronts. Let the countdown continue....
Welcome to InfoTel Multimedia’s first blog! In this series, we focus on websites, internet business development, and any other topic of interest you have regarding e-commerce and online advertising. We invite your feedback, comments, and advice. One of the...
Websites are an essential part of small business success. Why? Many entrepreneurs are stepping away from expensive brick-and-mortar storefronts and opening a home office. There are many reasons for this new trend in ecommerce as mentioned in my last blog, but let’s focus on the benefits of websites for small home-based business.