Writing Blogs for Business FAQ – Customer Courtesy and Engagement SEO – Internal linking Marketing – Drive Traffic to Your Site Customer Service: One of the best ways to address an expanded FAQ is through blogging. FAQ style blogs are full of relevant information and...
How to create a great small business website: 10 essential steps
As a small business owner, you may have heard that having an online presence is important for boosting recognition and sales. And with so much competition out there, it's essential to have a website that stands out. But having a great website isn't as simple as just...
Why Video is an Essential Element of Your Business Website
Websites are a necessary part of any business, big or small. They provide a digital home for your company and its products and services, they act as a virtual storefront to visitors all over the world, and they can help you connect with customers in new and innovative...
Is search engine optimization worth it?
Yes. SEO (search engine optimization) is worth the effort. In this article we’ll explain what SEO is, and why it’s important for online business success. Key takeaways: SEO is the process of improving the visibility and ranking of a website in search engine results...
5 Ways to Quick-Start Your Business
1. Start with a Great Idea You know what you are passionate about. Entrepreneurs are well known for working hard at what they love but on their own schedules. Sketch out a strategy outline to solidify the viability of your idea. Give yourself a launch date and stick...
How to Identify Your Target Market
What is a target market? In a nutshell, your TM is your customer base once they become aware of your products or services. Further explained, your TM is the targeted set of customers identified by demographics, psychographics (internal attitudes and values) and buying...
How to write a Business Plan Part 2
(Just in case you missed it, here is Part 1) What we will cover: Sales and Marketing Summary Business Operations Section Financial Information Final Statement Sales and Marketing: In this section, you will focus on your strategy for reaching your customers and how to...
Websites are essential for small business success.
Websites are an essential part of small business success. Why? Many entrepreneurs are stepping away from expensive brick-and-mortar storefronts and opening a home office. There are many reasons for this new trend in ecommerce as mentioned in my last blog, but let’s focus on the benefits of websites for small home-based business.